Brandon Stanton is the founder of the awesome photoblog Humans of New York.

His idea was unbelievably simple:  Take pictures of people and ask them what they’re doing.

Take a look and be amazed at how interesting people are.

Speaking to a class at Columbia University, he mentioned how, thanks to social media and blogs like his, we see so much more that the horribly narrow narrative the traditional news media brings us.

What does your local TV, radio or cable network show viewers of a San Francisco gay pride parade? Naked dudes, dudes with pink father boas and dudes with leather chaps.

What was really happening at that parade? There were well-dressed professionals, children, straight allies, firefighters and cops. Yes, there were ALSO fabulous faux femme fatales and Dykes on Bikes! The whole picture is less shocking than the narrow one.

Now you know why Millennials reject traditional media – They know what they’re seeing is not the whole story.

Digital media is often superior to traditional media because you get to see the whole picture, from many points of view. When someone posted pictures of supposed Boston marathon suspects who were innocent, the crowd fixed the problem.

When you are searching for your next job or new career, you have to see the entire game board as well.. What’s happening in one part of an industry or one office in a company is not what’s really happening!

A scene below from one of the best shows in TV history, “The West Wing”.

See the whole board. Then you can play the game like a winner.

John Scott is a media studies instructor and the career services manager at the School of Multimedia Communications, Academy of Art University San Francisco. John’s book “Destination: Reinvention” is on sale in the Amazon bookstore. The hardcover edition is at Lulu. Audiobook available on Audible and iTunes. Follow John on Twitter @ johnscottsf.